by admin | Apr 15, 2012 | Business Development, Customer Service, LinkedIn, Marketing, Networking, Professional Services, Relationship Building, Strategy
I’m a LinkedIn coach, so of course, I am very keen on LinkedIn as a marketing and business development tool. But does it replace face-to-face networking? Absolutely not! Some people have the misconception that if you simply have a LinkedIn profile, the...
by admin | Jan 21, 2012 | Brand Management, Customer Service, LinkedIn, Marketing, Relationship Building, Strategy, Twitter
Personally, I don’t like to see someone’s entire twitter feed on their LinkedIn profile – especially if they use twitter as a business channel AND a personal one. I am interested in any business-related conversations or information they can provide via twitter but I...
by admin | Oct 5, 2011 | Brand Management, Business Development, Customer Service, LinkedIn, Marketing, Professional Services, Relationship Building, Strategy
Let’s face it – an online presence is imperative if you want to thrive professionally in the 21st Century. Potential clients/partners/employers will look at your LinkedIn profile to check you out before they meet you or afterwards. Your profile is a piece of...
by admin | Sep 2, 2011 | Business Development, Customer Service, LinkedIn, Marketing, Professional Services, Relationship Building, Strategy
According to a new report by the Rockefeller Corporation, the main reason customers leave a company is because they do not feel that the company cares about them. This reason was chosen by 68% of the respondents. Surprisingly (or not, depending on your point of view)...
by admin | Aug 13, 2011 | LinkedIn, Marketing, Strategy
LinkedIn has so many marketing and business development tools you can use to build your business. The question you need to answer to get best value out of LinkedIn is — what am I trying to achieve through my LinkedIn activities? Once you know what you want from...