by admin | Feb 16, 2014 | Business Development, LinkedIn, Marketing, Networking, Relationship Building, Strategy, Twitter, Uncategorized
In the Metro newspaper on 11 Feb 2014, I read an excellent article entitled ‘Our friend can be fake, like it or not’. It was all about how ‘likes’ and followers on Facebook and Twitter are now being bought and sold. This made me start thinking...
by admin | Jan 22, 2014 | Brand Management, LinkedIn, Marketing, Professional Services, Relationship Building, Strategy, Twitter
I recently read an excellent blog post via LinkedIn by Clara Shih entitled “What’s the Endgame for Social Media?.” In this post, she talks about how companies are currently using social media and the new trends emerging. She mentioned a trend I...
by admin | Aug 26, 2013 | Business Development, LinkedIn, LinkedIn Groups, Marketing, Networking, Relationship Building
If you want to raise your profile, then LinkedIn Group involvement is a must! If you want to raise your profile with potential prospects, make sure your involvement is focused on LinkedIn groups where your prospects congregate. Get involved by ‘liking’...
by admin | Mar 10, 2013 | LinkedIn, Marketing, Relationship Building
[First published as guest blog on Clever Solutions.] Congratulations! You have one of the top X% most viewed LinkedIn profiles for 2012! Did you receive this email from LinkedIn recently mentioning 20%, 10%, 5% or 1%? If you didn’t, would you like to receive it...
by admin | Oct 21, 2012 | Business Development, LinkedIn, Relationship Building
It’s always worth reminding ourselves that LinkedIn is a way to foster your relationships with other living, breathing human beings – with all their uniqueness, their sensitivities and their social expectations. If you want to relate well with valuable...
by admin | Oct 16, 2012 | Business Development, LinkedIn, Marketing, Professional Services
How do you get the best out of LinkedIn to generate sales in professional services? For a great starting point, check out this blog on using LinkedIn for sales prospecting from Anna Bratton at Salesforce. I particularly like her advice on using LinkedIn’s...