by admin | Feb 16, 2014 | Business Development, LinkedIn, Marketing, Networking, Relationship Building, Strategy, Twitter, Uncategorized
In the Metro newspaper on 11 Feb 2014, I read an excellent article entitled ‘Our friend can be fake, like it or not’. It was all about how ‘likes’ and followers on Facebook and Twitter are now being bought and sold. This made me start thinking...
by admin | Oct 9, 2012 | Business Development, LinkedIn, Professional Services
If you’re considering using online marketing channels, which is best for generating sales leads? According to a study by Hubspot earlier this year, LinkedIn is almost 3 times more effective than Twitter or Facebook for converting more website visitors into...
by admin | Jan 21, 2012 | Brand Management, Customer Service, LinkedIn, Marketing, Relationship Building, Strategy, Twitter
Personally, I don’t like to see someone’s entire twitter feed on their LinkedIn profile – especially if they use twitter as a business channel AND a personal one. I am interested in any business-related conversations or information they can provide via twitter but I...