by admin | Nov 20, 2014 | LinkedIn, LinkedIn Tips, Marketing, Networking, Relationship Building
I recently had the pleasure of speaking about LinkedIn as a marketing and business development tool at the Bond Solon Annual conference for Expert Witnesses in London. During the break time, I had three people come up to me and tell me about their LinkedIn horror...
by admin | Aug 13, 2014 | LinkedIn, Marketing, Networking, Relationship Building
We all know a picture paints a thousand words, but in the business world a good-quality photo on LinkedIn is a key way to communicate your ‘brand.’ Think about it. Today’s world is an eminently visual one – hence the popularity of Instagram and...
by admin | May 17, 2014 | Business Development, Customer Service, LinkedIn, Marketing, Networking, Relationship Building, Strategy
There’s good news if you’re keen to follow up on useful contacts before you lose their business card or forget what made them interesting to you. LinkedIn just made it a whole lot easier to connect via business cards. Using Evernote’s mobile app you can scan a...
by admin | Mar 18, 2014 | Brand Management, Business Development, LinkedIn, Marketing, Networking, Relationship Building, Strategy
LinkedIn has recently announced the universal roll out of their publishing platform so we can all publish blogs via LinkedIn and give Richard Branson and other ‘Influencers’ a run for their money. 🙂 It’s an excellent opportunity to raise your...
by admin | Jan 22, 2014 | Brand Management, LinkedIn, Marketing, Professional Services, Relationship Building, Strategy, Twitter
I recently read an excellent blog post via LinkedIn by Clara Shih entitled “What’s the Endgame for Social Media?.” In this post, she talks about how companies are currently using social media and the new trends emerging. She mentioned a trend I...