by admin | Feb 16, 2014 | Business Development, LinkedIn, Marketing, Networking, Relationship Building, Strategy, Twitter, Uncategorized
In the Metro newspaper on 11 Feb 2014, I read an excellent article entitled ‘Our friend can be fake, like it or not’. It was all about how ‘likes’ and followers on Facebook and Twitter are now being bought and sold. This made me start thinking...
by admin | Jan 22, 2014 | Brand Management, LinkedIn, Marketing, Professional Services, Relationship Building, Strategy, Twitter
I recently read an excellent blog post via LinkedIn by Clara Shih entitled “What’s the Endgame for Social Media?.” In this post, she talks about how companies are currently using social media and the new trends emerging. She mentioned a trend I...
by admin | Aug 26, 2013 | Business Development, LinkedIn, LinkedIn Groups, Marketing, Networking, Relationship Building
If you want to raise your profile, then LinkedIn Group involvement is a must! If you want to raise your profile with potential prospects, make sure your involvement is focused on LinkedIn groups where your prospects congregate. Get involved by ‘liking’...
by admin | Mar 10, 2013 | LinkedIn, Marketing, Relationship Building
[First published as guest blog on Clever Solutions.] Congratulations! You have one of the top X% most viewed LinkedIn profiles for 2012! Did you receive this email from LinkedIn recently mentioning 20%, 10%, 5% or 1%? If you didn’t, would you like to receive it...
by admin | Jan 18, 2013 | Marketing
We recently had this guest blog published by BrandVoice: For professionals serious about business-to-business networking and marketing, one social media tool that’s now compulsory is LinkedIn. 2012 was a year of change for this networking website, with refreshed...
by admin | Nov 12, 2012 | Brand Management, Marketing, Professional Services
If you search on LinkedIn for law firms in the UK, you’ll find a little under 2000 firms are listed as either law practices or legal services (some of these aren’t actually law firms but are services for law firms). Amid that crowd, how do you stand out? One way is by...